Cookie Policy

Last updated: July 31, 2026

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make e-commerce websites work more efficiently, remember your shopping preferences, and provide a better user experience.

This Cookie Policy explains how ADIVINE ASTROLOGY LLP ("we", "us", or "our") uses cookies and similar tracking technologies on our e-commerce platform for selling Vedic astrology products and services.

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for our e-commerce platform to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt-out of these cookies as the e-commerce website would not work properly without them.

Examples:

E-commerce account login and session management
Shopping cart functionality (remembering items you added)
Checkout process and order completion
Payment gateway security and authentication
Load balancing for optimal performance

2.2 Performance Cookies

These cookies collect information about how you use our website, such as which pages you visit and any errors you encounter. This helps us improve the performance and functionality of our website.

Examples:

Analytics cookies (Google Analytics, etc.)
Error tracking and reporting
Testing different designs and features

2.3 Functionality Cookies

These cookies allow our e-commerce platform to remember choices you make (such as your language preference or region) and provide enhanced, more personalized shopping experiences.

Examples:

Language and currency preferences
Recently viewed products (gemstones, yantras, rudraksha)
Product comparison and wishlist items
Shipping address and billing preferences
Font size and display preferences

2.4 Marketing/Targeting Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

Examples:

Retargeting cookies
Social media cookies (Facebook Pixel, etc.)
Advertising network cookies

3. First-Party vs. Third-Party Cookies

3.1 First-Party Cookies

These cookies are set directly by our website and can only be read by us. They are essential for the basic functioning of our site.

3.2 Third-Party Cookies

These cookies are set by third-party services that appear on our pages. Third parties include:

Analytics providers (e.g., Google Analytics)
Payment processors
Social media platforms
Advertising networks
Customer support tools

4. Session vs. Persistent Cookies

4.1 Session Cookies

These are temporary cookies that expire when you close your browser. They help us track your movements from page to page during a single session.

4.2 Persistent Cookies

These cookies remain on your device for a set period or until you manually delete them. They help us recognize you when you return to our website and remember your preferences.

5. Other Tracking Technologies

5.1 Web Beacons (Pixels)

Small graphic images embedded in web pages or emails that track page views and email opens. They work in conjunction with cookies to understand user behavior.

5.2 Local Storage

HTML5 local storage allows websites to store data locally within your browser. Unlike cookies, local storage data doesn't expire and isn't sent with every HTTP request.

5.3 Device Fingerprinting

A technique that combines various device and browser characteristics to create a unique identifier. We may use this for fraud prevention and security purposes.

6. How We Use Cookies

We use cookies for the following purposes:

Authentication: To identify you when you log in and keep you logged in during your session
Security: To protect your account and detect fraudulent activity
Shopping Cart: To remember items you've added to your cart
Preferences: To remember your settings and preferences
Analytics: To understand how you use our website and improve our services
Personalization: To show you relevant content and recommendations
Marketing: To deliver targeted advertisements and measure campaign effectiveness

7. Your Cookie Choices

7.1 Cookie Consent

When you first visit our website, you'll see a cookie consent banner. You can choose to accept or decline non-essential cookies. Essential cookies cannot be disabled as they are necessary for the website to function.

7.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

View and delete existing cookies
Block all cookies
Block third-party cookies only
Clear cookies when you close your browser
Receive notifications when cookies are set

Note: Blocking or deleting cookies may affect your ability to use certain features of our website, such as staying logged in or maintaining items in your shopping cart.

7.3 Opt-Out Tools

You can opt-out of targeted advertising:

Google Ads: Visit Google Ad Settings
Facebook: Visit Facebook Ad Preferences
Industry opt-out tools: Visit Digital Advertising Alliance

7.4 Do Not Track Signals

Some browsers have a "Do Not Track" feature that signals to websites that you don't want your online activities tracked. Currently, there is no industry standard for how to respond to Do Not Track signals, so our website does not respond to them at this time.

8. Third-Party Cookies

Third-party services that may set cookies on our website include:

Google Analytics: Website analytics and performance tracking
Payment Processors: Secure payment processing (Razorpay, PayPal, etc.)
Social Media: Social sharing and login functionality
Customer Support: Live chat and support tools
Marketing Platforms: Email marketing and retargeting

These third parties have their own privacy policies and cookie policies. We recommend reviewing their policies for more information.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be indicated by an updated "Last updated" date at the top of this page.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

10. Contact Us

If you have questions about our use of cookies or other tracking technologies, please contact us:

ADIVINE ASTROLOGY LLP

KHASRA NO.471 MIN, 472 MIN, DHORAN KHAS,
Dehradun G.P.O., IT PRK POLICE CHOWKI,
Dehradun, Dehradun - 248001,
Uttarakhand, India

11. Additional Resources

For more information about cookies and how to manage them: